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Article Details

Journal Title
Human Behavior and Emerging Technologies
Volume
2022
Article Title
Understanding How Product Reviews on YouTube Affect Consumers’ Purchase Behaviors in Indonesia: An Exploration Using the Stimulus-Organism-Response Paradigm
List of Authors
  • Tsun-Yu Huang
  • Wen-Kuo Chen
  • Chien-Wen Chen
Article ID
4976980
Article Type
Research Article
No. of Pages
19 Pages
Corresponding Author
Andri Dayarana K. Silalahi
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Invoice Details

Invoice Issue Date
29 March 2024
Type of Reprints
Colored, Covered
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